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Developing Strategic Alliances

One of the most underutilised strategies in business is developing partnerships and alliances with others. In this lesson, Phil M Jones explains the importance of alliances and what they can do for you.

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The importance of testimonials

One of the really important things, so underutilised by salespeople is; testimonials. In this lesson, Phil M Jones explains why people need them, how to get them and how to deal with a one star rating!

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Networking for success

One of the really important aspects in business relationships and selling today is networking. In this lesson, Phil Jones describes the importance of networking and how one goes about doing it well.

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Magic Words

Quite often, the difference between people who are good and those who are great is that those who are great know exactly what to say, when to say and how to make it count. In this lesson, author and sales expert, Phil M Jones shares some examples.

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Value and Price

How do you deal with price objections? In this lesson, author and sales expert, Phil M Jones explains that value is only a perception away.

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Making things easy to buy

How many times have you lost a sale even when customers have indicated their intention to buy? In this lesson, Phil M Jones sets out how important it is to make it easy to buy – with examples of where we all go wrong.