Are Marketers a cost or revenue? - Sticky Marketing Club

Are Marketers a cost or revenue?

About this video

What’s the most important issue for you as a marketer? You've got your customer’s needs on one hand, the company’s needs on the other, and the 'V' zone is the bit in the middle – that’s were you are. In this lesson, Thomas Barta, a C-suite marketing consultant to many Fortune 500 CEOs, explains how a marketer can identify where that 'V' zone is.

Video length: 2:54

View Video Transcript

Find out more

The 12 Powers of a Marketing Leader
How to Succeed by Building Customer and Company Value
Order on Amazon →

More From Thomas Barta

Working in the V zone

Working in the V zone

VN:F [1.9.22_1171]
Rating: 4.5/5 (2 votes cast)
Are Marketers a cost or revenue?

Are Marketers a cost or revenue?

VN:F [1.9.22_1171]
Rating: 3.0/5 (1 vote cast)
Working with the best people

Working with the best people

VN:F [1.9.22_1171]
Rating: 4.5/5 (2 votes cast)
The heart or the head

The heart or the head

VN:F [1.9.22_1171]
Rating: 4.0/5 (2 votes cast)
What does it mean to ‘Walk the Horse?’

What does it mean to ‘Walk the Horse?’

VN:F [1.9.22_1171]
Rating: 4.7/5 (3 votes cast)
Starting a movement

Starting a movement

VN:F [1.9.22_1171]
Rating: 4.0/5 (3 votes cast)
Building a team

Building a team

VN:F [1.9.22_1171]
Rating: 5.0/5 (2 votes cast)
Asking for forgiveness

Asking for forgiveness

VN:F [1.9.22_1171]
Rating: 5.0/5 (3 votes cast)
Find out more at www.thomasbarta.com

Rate this:

VN:F [1.9.22_1171]
Rating: 3.0/5 (1 vote cast)
Are Marketers a cost or revenue? scored 3.0 out of 5 based on 1 rating
Grant Leboff
Founder of Sticky Marketing Club, Grant provides businesses with new Sales and Marketing strategies to be successful in an ever changing world.

Leave a Reply