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Videos from Grant Leboff
Do you understand your customer’s ecosystem?
You may be very experienced and smooth in delivering your sales presentation, but there is every chance that your customers may have other, related, personal or business considerations on their minds apart from just listening to you.
Are you going to the right parties?
We all make platitudes about - business being about reputation, it's about who knows you and who you know - and yet how many people strategically ensure they are known by the right people?
Why Would You Ever Close A Sale?
Why do people use the term 'closing a sale'? In this Vlog, Grant Leboff explains why it's the worst possible term you could ever use.
The traditional marketing purchase funnel works on this premise; If I shout at enough people, I'll get a few responses and some business. In this Vlog, Grant explains that today, these dynamics of marketing have changed.
No Thanks Just Looking
Why is it that when you walk into a shop, and the sales assistant asks ‘can I help you’, the first thing you say is, 'No thanks. I'm just looking'. In this Vlog, Grant Leboff explains why you respond in that way and how that lesson can help you when selling in business.
The Lie About Open And Closed Questions
People don’t play the game anymore. Why do customers only give one word answers - when politicians, who are asked for a yes or no answer, can drone on for what seems like hours? In this VLOG, Grant Leboff explains why and how to overcome your dilemma
Gain valuable insight from our experts
How do I get the best from my employees?
In order for companies to deliver an excellent product or service, they need to make sure that the employees are aligned with the brand In this lesson; Susannah Schofield discusses how company’s must take employees into consideration and the warning signs for when things can go wrong.
What Others Say..
Reviews, Comments and Mentions from around the Internet.
27 November 2018 Lisa Lister – Helping firms create growth plans and achieve them – Really interesting session from Grant Leboff on What the Sex Pistols can teach you about marketing
27 November 2018: Denis Kaye – Founder at Firm Ideas Ltd – This is a brilliant session with Grant Leboff
10 November 2018 Daria Raleva Digital Marketing Communications Manager, CEE at Microsoft – Fantastic presentation without a single slide!!! (Grant Leboff… presenting on How Marketing is Changing to Microsoft in Central and Eastern Europe marketers)
From Sticky Marketing Club on Twitter
We all make platitudes about - business being about reputation, it's about who knows you and who you know - and yet… t.co/aVAAGrm9nn
Why do people use the term 'closing a sale'? In this Vlog, Grant Leboff explains why it's the worst possible term… t.co/OQeCVGRj5Q
A Problem Map® to discover your customers problems so you can offer solutions.
with Grant Leboff across USA following publication of ‘Digital Selling’
Case Study: Solaraid
A case study on applying the principles of Sticky Marketing to a charity.
Books by Grant Leboff
Grants bestselling books provide companies with the new principles of marketing so they can thrive in a digital world.
“In this terrific book Grant Leboff provides readers with a sales model for the Digital Age. This is a vital read for all those involved in any growing organisation” Zev Siegl, Co-Founder Starbucks Coffee (2016)
“Stickier Marketing is, I believe, genuinely essential reading – not only for marketing professionals but also for entrepreneurs, COSs and business leaders in every kind of organisation, large or small…”Rose Joneson, Amazon.co.uk 5 Star review (2014)
“This book changed my life. My sales went from 30% to 40% in one month. I passed this book on to the top salesman in our office and he went above 50%.” Andrew Vickery, Amazon.co.uk 5 Star review (2007)
“…I spent every spare moment with pen in hand milking it of every last gem, notes in margins, underlining wholesale – it’s an inspiration. “Andrew Sercombe (Amazon.co.uk 5 Star review: Sticky Marketing 1st edition Published 2011)
“Superseded by 2nd edition; ‘Stickier Marketing’ published in 2014”
Lessons & Videos from Leading Sales & Marketing Experts
The Sticky Marketing Club hosts a Video Resource containing hundreds of video lessons from leading business, social media, internet and sales & marketing experts.