Grant Leboff’s 5th Book
Myths of Marketing
“Caution: this book will annoy others, as you’ll keep shouting out “YES!” every few pages. A must-read for everyone who spends even five per cent of their time thinking about marketing.”Jay Baer, Founder, Convince & Convert, and co-author, Talk Trigger
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Videos from Grant Leboff
What the Premier League can teach us about Content Creation
Have you ever struggled to make content that's really interesting for your audience? In this Vlog, Grant explains one technique you may want to consider. It’s called Combined Relevance
Social is a way of thinking, not a platform
How many times have you heard people talk about 'social’ like it's a platform? In this Vlog, Grant explains that Facebook or Twitter are no longer merely social platforms, they are the way we behave.
Why do you think that Volvo cars are safe? In this Vlog, Grant explains that it’s down to ‘Confirmation Bias’ and how it can help your business.
The Merging of Sales and Marketing
Can your sales and marketing departments continue to work out of separate offices? In this vlog, Grant explains why they both need to merge.
The Digital Mindset
If we all needed an MBA to use Facebook, it wouldn't have 2 billion users. In this vlog, Grant explains that getting to grips with digital is not about understanding technology, it's about having a new way of thinking.
The buying journey hasn’t changed
People, all over the world, have started talking about the fact that the buying journey is no longer linear. In this Vlog, Grant explains that this is not the case.
Gain valuable insight from our experts
Nature abhors a vacuum
Never keep your customer in the dark, even if you think you have nothing to tell them. In this lesson, customer service and experience strategist, Adrian Swinscoe, explains how important it is that your customers hear from you.
What Others Say..
Reviews, Comments and Mentions from around the Internet.
30 October 2020 – Seb Chiffers Business Development Assistant at Be More Effective and Key Performance Training ltd / Authorised Partner with UW “A brilliant webinar, hugely interactive and Grant Leboff showed his experience and expertise in answering some very tough questions. Thank you very much for the learning experience.”
29 October 2020 – Bob Hayward – Three Best Selling Books, Popular International Speaker. Enabling business to create immediate and sustainable growth “Brilliant webinar by Grant Leboff today. Superb pragmatic and thought-provoking content with an excellent delivery style. Everyone stayed right to the end -amazing. Thank you Grant from everyone.”
15 October 2020 – Rhys Wyborn – Employment Partner at Shakespeare Martineau – Another great #NottinghamBusinessGrowth breakfast webinar this morning, with the excellent Grant Leboff and his lessons in business strategy & marketing, with stories from the Sex Pistols. They certainly had a way of making themselves stand out!
29 September 2020 – Sophie Bowyer @SophieBowyer5 – Day 2 of @CommsHero and I’m a note taking machine @grantleboff loved this talk thank you! #commshero https://t.co/jtFOMCC1f9
A Problem Map® to discover your customers problems so you can offer solutions.
Radio interviews and Podcasts featuring Grant Leboff in UK and USA
Case Study: Solaraid
A case study on applying the principles of Sticky Marketing to a charity.
Books by Grant Leboff
Grants bestselling books provide companies with the new principles of marketing so they can thrive in a digital world.
Myths of Marketing
“Grant Leboff’s new book is a business survival tool. Marketing is evolving at light speed. Decision makers need worthwhile sources to be able to adapt. Leboff is definitely a worthwhile source.” Zev Siegl, Co-Founder Starbucks Coffee (2020)
“Digital Selling not only challenges existing thinking about the most efficacious sale processes for today but also presents practical solutions based on experience to allow companies to start to generate greater success in this fast moving area”Andrew Peters – Managing Director, Siemens Digital Factory, Congleton, UK.
“Stickier Marketing is, I believe, genuinely essential reading – not only for marketing professionals but also for entrepreneurs, COSs and business leaders in every kind of organisation, large or small…”Rose Joneson, Amazon.co.uk 5 Star review (2014)
“This book changed my life. My sales went from 30% to 40% in one month. I passed this book on to the top salesman in our office and he went above 50%.” Andrew Vickery, Amazon.co.uk 5 Star review (2007)
“…I spent every spare moment with pen in hand milking it of every last gem, notes in margins, underlining wholesale – it’s an inspiration. “Andrew Sercombe (Amazon.co.uk 5 Star review: Sticky Marketing 1st edition Published 2011)
“Superseded by 2nd edition; ‘Stickier Marketing’ published in 2014”
Lessons & Videos from Leading Sales & Marketing Experts
The Sticky Marketing Club hosts a Video Resource containing hundreds of video lessons from leading business, social media, internet and sales & marketing experts.