Chapter 10: Advertisements to content (2 of 4)

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Chapter 10: Advertisements to content (2 of 4)

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What is ‘Advertainment’?

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Chapter 10: Advertisements to content (1 of 4)

January 4, 2014

Advertisements to content What does it mean to say that all companies have become media companies?

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Chapter 10: Advertisements to content (2 of 4)

January 3, 2014

What is ‘Advertainment’?

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Chapter 10: Advertisements to content (3 of 4)

January 2, 2014

You say it is not so much ‘who is buying?’ but ‘when they are buying’ What does that mean and why does it matter so much?

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Chapter 10: Advertisements to content (4 of 4)