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    Drayton Bird on creativity and where it originates
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    How important is customer service?
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Stickier Marketing Chapter 3

Category Archive

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Chapter 3: Transactions to engagements (1 of 4)

Explain ‘Transactions to engagements’

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Chapter 3: Transactions to engagements (2 of 4)

How does the ‘value around the product’, rather than the more traditional ‘value in the product’, compare?

Watched
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Chapter 3: Transactions to engagements (3 of 4)

What do you mean when you say that in order to create ‘engagement’ you have to be in the right place?

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Chapter 3: Transactions to engagements (4 of 4)

How do you define a ‘trusted source’?

More Lessons

Watched

What are the keys to raising finance?

February 6, 2023
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The autonomy of your people

January 30, 2023
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Performing in an Interview

January 23, 2023
Watched

How do you read your customer?

January 15, 2023

Latest Blogs & Vlogs

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What’s the story?

February 6, 2023
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Sometimes It’s Not Who, But When

January 30, 2023
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I Must Get An Accountant Today

January 22, 2023
Watched

Not Every Success Makes Financial Sense

January 16, 2023

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