Explain ‘Transactions to engagements’
Chapter 3: Transactions to engagements (2 of 4)
How does the ‘value around the product’, rather than the more traditional ‘value in the product’, compare?
Chapter 3: Transactions to engagements (3 of 4)
What do you mean when you say that in order to create ‘engagement’ you have to be in the right place?
Chapter 3: Transactions to engagements (4 of 4)
How do you define a ‘trusted source’?