About this video
Given the changes that the web has brought to marketing, how has that manifested itself for the typical company?
More from this chapter
Watched
Chapter 1: Printing press to world wide web (1 of 3)
January 17, 2014
[Total: 0 Average: 0/5]
Marketing is… marketing. The web doesn’t really make a difference. Right?
Watched
Chapter 1: Printing press to world wide web (2 of 3)
January 16, 2014
[Total: 0 Average: 0/5]
Given the changes that the web has brought to marketing, how has that manifested itself for the typical company?
Watched
Chapter 1: Printing press to world wide web (3 of 3)
January 15, 2014
[Total: 0 Average: 0/5]
To an existing and successful business, with well established marketing channels, surely the web presents a frightening new challenge?