Sales & Marketing Video Lessons from Grant Leboff at Sticky Marketing Club

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Latest Vlogs

Videos from Grant Leboff

Not Every Success Makes Financial Sense

December 8, 2025

When Martin Luther King marched on Washington, did he have a dream, or a spreadsheet? In this week’s Vlog, Grant explains why marketing success doesn’t always have to make financial sense.

Marketing Is About Creating Your Future

December 1, 2025

You don't go to the gym once and expect to have a six pack the next day, so why do you expect overnight results from your marketing? In this vlog Grant explains the need to tread carefully in the digital age.

How Well Do You Know Your Customers?

November 24, 2025

In this Vlog Grant explains that if you don't know your customers well enough, you're bound to make mistakes.

Does Face To Face Matter Anymore?

November 17, 2025

Does Face To Face Matter Anymore? In this vlog, Grant compares restaurants with take away and, more relevantly, Zoom or Teams with Face to Face.

Communication Is Theatre

November 10, 2025

Would you buy French wine in a supermarket just because a French accordion is playing in the background? In this Vlog, Grant explains that that’s exactly what you might do… and why.

Why Perfect Isn’t Perfect

November 3, 2025

In 1949, when Volkswagen launched the Beetle in the USA, why did their ads call it ‘ugly’? In this Vlog, Grant explains why this and similar apparently self-denigrating ads worked.

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Featured Lessons

Gain valuable insight from our experts

Working in the V zone

December 8, 2025

What’s the most important issue for you as a marketer? You've got your customer’s needs on one hand, the company’s needs on the other, and the 'V' zone is the bit in the middle – that’s were you are. Thomas Barta, explains how a marketer can identify where that 'V' zone is.

How do I take responsibility for my life?

December 1, 2025

International trainer, coach and author, Steve Head, tells clients that they are the CEO of their own lives. In this lesson, he describes what he means by that and what that looks like for an individual

What’s the difference between Business Vision, Strategy and Tactics?

November 24, 2025

In this lesson, Guy Rigby – chartered accountant, entrepreneur, author, mentor and advisor to dynamic owner-managed businesses – sets out the essentials to building and selling a business.

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What Others Say..

Reviews, Comments and Mentions from around the Internet.

Laura Gordon - Multi-Award Winning Best Practice Chair of Leadership Peer Groups @ Vistage . Yesterday my London Vistage UK Key Group were treated to an incredibly engaging and thought-provoking session with Grant Leboff on ‘Building a Sales and Marketing Machine for Growth’.

Paul Hetherington. MBA FIoD - Vistage group Chair:- The Sex Pistols can teach you everything you need to know about marketing - Grant Leboff’s morning workshop to my Vistage UK CEO peer group was nothing short of mind blowing . One of the very best communicators we’ve ever seen!! Segmentation/Targeting and the importance of Brand is/was transformational .

Marc Lees - What a cracking day at the 2024 National Sales Conference ! The epyx Limited wider commercial team and I soaked up insights from some top-tier speakers and left feeling fired up (and maybe a bit smug about how good we’ll be after this). Lots of good content, but standout for me were: Grant Leboff challenged everything we thought we knew about sales in the digital age—mind blown

Barry Phillips, CEO Legal-Island "A great outcome from our review meeting of your two days [consultancy]. See feedback below...

'Grant Leboff : the Gary Kasparov of the marketing world. A fantastic strategist and a brilliant tactician'
'Grant is a no nonsense, no fluff, marketing guru. Grab him for a day if you can get him and he'll save you six months of wondering, experimenting and messing'
Grant is without doubt the best consultant we've ever used... Straight talking, highly experienced and knowledgeable. First class!'

Problem Maps®

A Problem Map® to discover your customers problems so you can offer solutions.

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Media Interviews

Radio interviews and Podcasts featuring Grant Leboff in UK and USA

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Case Study: Solaraid

A case study on applying the principles of Sticky Marketing to a charity.

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Books by Grant Leboff

Grants bestselling books provide companies with the new principles of marketing so they can thrive in a digital world.

Myths of Marketing

"Grant Leboff's new book is a business survival tool. Marketing is evolving at light speed. Decision makers need worthwhile sources to be able to adapt. Leboff is definitely a worthwhile source." Zev Siegl, Co-Founder Starbucks Coffee (2020)

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Digital Selling

“Digital Selling not only challenges existing thinking about the most efficacious sale processes for today but also presents practical solutions based on experience to allow companies to start to generate greater success in this fast moving area”Andrew Peters – Managing Director, Siemens Digital Factory, Congleton, UK.

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Stickier Marketing

"Stickier Marketing is, I believe, genuinely essential reading - not only for marketing professionals but also for entrepreneurs, COSs and business leaders in every kind of organisation, large or small..."Rose Joneson, Amazon.co.uk 5 Star review (2014)

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Sales Therapy

"This book changed my life. My sales went from 30% to 40% in one month. I passed this book on to the top salesman in our office and he went above 50%." Andrew Vickery, Amazon.co.uk 5 Star review (2007)

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Sticky Marketing

"...I spent every spare moment with pen in hand milking it of every last gem, notes in margins, underlining wholesale - it's an inspiration. "Andrew Sercombe (Amazon.co.uk 5 Star review: Sticky Marketing 1st edition Published 2011)

“Superseded by 2nd edition; ‘Stickier Marketing’ published in 2014”

Lessons & Videos from Leading Sales & Marketing Experts

The Sticky Marketing Club hosts a Video Resource containing hundreds of video lessons from leading business, social media, internet and sales & marketing experts.