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Customer engagement

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In your effort to improve your service or product, when was the last time you asked your customers to help? In this lesson, customer service and experience strategist, Adrian Swinscoe, explains that to really engage customers, you need to be willing to fail.

Video length: 4:02

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How Building Better Relationships with Your people and Your Customers Can Deliver Sustainable Growth

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About Adrian Swinscoe

Adrian has enjoyed a varied career in the UK and overseas, working in and with a number of large corporate institutions such as Shell, FT, and The Economist Group to consulting to hundreds of entrepreneurial businesses and SMEs, helping them improve their profitability and growth through customer centric strategies.

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