How companies need to think

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Many companies consider themselves outward-focusing, but are they best-placed to even do that?" In this lesson, customer service and experience strategist, Adrian Swinscoe, discusses the link between organization structure and the customer experience

Video length: 3:52

How to WOW

68 Effortless Ways to Make Every Customer Experience Amazing

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About Adrian Swinscoe

Adrian has enjoyed a varied career in the UK and overseas, working in and with a number of large corporate institutions such as Shell, FT, and The Economist Group to consulting to hundreds of entrepreneurial businesses and SMEs, helping them improve their profitability and growth through customer centric strategies.

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