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Influencer marketing – What are influencers?

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What is an ‘influencer’ and why are they so important to your business? In this week’s lesson, Grant Leboff discusses with Danny Bermant of Brainstorm Digital what it is that influencers possess and how to engage with them.

Video length: 2:09

About Danny Bermant

Danny Bermant helps businesses use social media to attract new prospects, then convert them into leads and clients. While he works across a range of industries, his specialities are companies selling into Pharma and Healthcare.


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