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    The autonomy of your people
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    Drayton Bird on creativity and where it originates
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    Getting People to Share Your Content
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    How important is customer service?
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    What approach should a small business take to social media?
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Home Authors David Taylor

Category Archive

Watched
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If my business doesn’t become social, will it survive?

You can’t just decide that your company wants to ‘do social’, says David Taylor. In this lesson David and Grant consider whether the question should be; Is the culture in the company a ‘social culture?’

Watched
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How can my business become social?

Grant discusses with David the challenge that marketers face, whereby they are ‘social businesses’ rather than consider social media as a business tool.

Watched
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How do I build Social Media equity?

Grant asks David Taylor what his advice would be to individuals who, perhaps, feel a bit daunted by Social Media and this new technology and haven’t grown up with this?

Watched
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Will there be a time when recruiters will look to see how well connected people are online?

Grant discusses the impact influencer software, like ‘Peer Index’ and its affect on executives of the future.

Watched
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How does online brand equity affect the way society is going?

Today, anyone can see the tweets you choose and the people you start to follow in your Twitter feed. In this lesson, Grant asks David Taylor for his thoughts on the implication of that for the way society’s going.

Watched
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How can my business’s social content become more strategic?

How does a company start to look at their content strategy in the social sense and actually become more strategic about it?

Watched
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How does my business start creating good content

it doesn’t matter whether your business is B2C or B2B. Either way you need good content. In this lesson David and Grant discuss how does a business even go about that?

Watched
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How does my online ‘content’ integrate with being social?

Coca Cola can be very social because it’s a fun brand, that people will engage with and talk about, but if you’re making ball bearings, that’s not quite the same thing…

Watched
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What are first key steps my company should take in order to become social?

Businesses have always had to adapt. In this lesson, David discusses why good social media starts internally.

Watched
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What is the current maturity of social media?

Grant is in conversation with David about his views of where we are now and the maturity of social media.

More Lessons

Watched

If my business doesn’t become social, will it survive?

March 20, 2023
Watched

The importance of testimonials

March 12, 2023
Watched

Audience heat mapping

March 5, 2023
Watched

How can I let go of stress?

February 27, 2023

Latest Blogs & Vlogs

Watched

Growth Hacking Mindset

March 20, 2023
Watched

What Is Method Marketing

March 13, 2023
Watched

A short history of the Purchase Funnel

March 5, 2023
Watched

The Myth Of Personalisation

February 27, 2023

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