How do you read your customer?

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About this video

If you go into a meeting absolutely cold, you've never met the potential customer before and you haven't researched them, how do you know how to approach them?

In this lesson, Simon Hazeldine MSc., an international consultant in the areas of sales, negotiation and leadership, explains which characteristics to look out for as they walk towards you, but more importantly, what you should have done prior to the meeting.

Video length: 5:18

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About Simon Hazeldine

Simon Hazeldine works internationally as a professional speaker and performance consultant in the areas of sales, negotiation and leadership. He is the bestselling author of five books.

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