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What are the customers’ three brains?

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Salespeople believe that many of their customers don’t even have one brain, let alone three!

In this lesson, Simon Hazeldine MSc. - an international consultant in the areas of sales, negotiation and leadership - explains that customers still have only one brain, but it's the three areas of the brain of which salespeople and business people need to be aware.

Video length: 3.24

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About Simon Hazeldine

Simon Hazeldine works internationally as a professional speaker and performance consultant in the areas of sales, negotiation and leadership. He is the bestselling author of five books.

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