How does neuroscience apply to selling?

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More has been learnt about the human brain and how it functions, probably in the last 10 years than in the whole of human history.

In this lesson, Simon Hazeldine MSc., an international consultant in the areas of sales, negotiation and leadership explains how that can help, not just B2B but what he calls ‘Brain to Brain’ selling.

Video length: 2.25

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About Simon Hazeldine

Simon Hazeldine works internationally as a professional speaker and performance consultant in the areas of sales, negotiation and leadership. He is the bestselling author of five books.

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