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What is phase 2 of brain-friendly selling? – Maximising your customer’s comfort

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About this video

When the brain inside the customer’s head meets a new salesperson or a stranger, for the first time, the more primitive region in the brain is in a minor form of threat response.

In this lesson, Simon Hazeldine MSc., an international consultant in the areas of sales, negotiation and leadership, explains techniques to put your customer’s mind at ease.

Video length: 4:13

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About Simon Hazeldine

Simon Hazeldine works internationally as a professional speaker and performance consultant in the areas of sales, negotiation and leadership. He is the bestselling author of five books.

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