About this video
Where do people start to define the right messages and how do they make sure they're communicated successfully?
In this lesson, Shirra Smilansky explains how to create the right message and prevent it from getting lost somewhere along the way.
Video length: 5.50
Shirra Smilanksy is passionate about innovative and immersive brand experiences. She delivers creative and immersive live events, pop-ups, interactive installations, and experiential brand activation platforms. Shirra has over 15 years experience as creative and set design lead, delivering award winning creative for leading global consumer brands such as adidas, L’Oreal Luxe, San Miguel and many more. A strategic thinker, developing authentic, content driven strategies that engage and add value in this digital age, where real content is king!
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