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How ‘Influencer Marketing’ Can Accelerate Your Business Development

We now live in a world where everyone has the opportunity to own their own media channels. Utilising Twitter, Facebook, LinkedIn, YouTube or any of the multitude of platforms that exist today, provide every individual with the opportunity to get their opinions and thoughts heard, in a way that most people could never have imagined twenty years ago.

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Three Questions Every Salesperson Should Ask Themselves Today

There is no doubt that in a web enabled digital age the role of a salesperson has to change. Quite simply, in most markets, prospects now have more access to choice and information than ever before. This has altered the way buyers access choice and make decisions. Simple logic would, therefore, dictate that sellers have to react and alter their own behaviour.

By 2013, it will be a smartphone-majority world

Smartphone sales are expected to hit 54 percent of all cell phone sales by 2013, according to new projections from IHS. That is two years faster than previous projections and shows just how big the market is becoming thanks to low-cost handsets and more smartphone adoption.

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The Brand Bucket

After a career in advertising Barnaby Wynter joins Sticky Marketing TV to explore some marketing ideas known as ‘The Brand Bucket’.

Facebook wants to be your online bank

Originally Tweeted by @fortunemagazine The social media giant is quietly supporting new services for banks that want to engage socially with their customers: The decidedly unsocial business of online banking. Read Full Article