In this lesson, Nicola Cook explains the three key parts to the closing process, and how the bottom line sometimes comes down to simply, ‘taking the dog for a walk’.
The Truth Of Echo Chambers
There’s a myth that echo chambers exist because online, we only look at opinions that support our own. In this Vlog, Grant explains that echo chambers do exist, just not in the way we think about them
Making things easy to buy
How many times have you lost a sale even when customers have indicated their intention to buy? In this lesson, Phil M Jones sets out how important it is to make it easy to buy – with examples of where we all go wrong.
The importance of the single sales principle
What makes a good salesperson? In this lesson, the last of this series, Sales and Marketing educator, Mark Blackmore, sums it up in 16 words.
Creating compelling content
You can’t gauge the content of a presentation by how many slides it has. In this lesson, Simon Morton discusses the drummer’s mantra; ‘simplicity is not stupidity’ and why it works so well when related to presentations.
Making Your Products And Services Attractive
In this VLOG, Grant explains that there is no such thing as absolute value and, as with your own products or services, it all matters on what your reference points are and the way that you frame it.
Why Delivering Services is Simply Not Enough
How memorable is your service? In this Vlog, Grant considers ways to future proof your business.
What is a personal statement and why is it so important?
In this lesson, David Hyner explains why a personal statement is a benchmark of behaviour and thinking for high achievers.
How to Use Charm Pricing
How can a $39 dress outsell the identical item offered for sale at $34? In this Vlog, Grant explains that it’s all down to charm pricing.
What is phase 3 of brain-friendly selling – Context and Catalyse?
In this lesson, Simon Hazeldine MSc., an international consultant in the areas of sales, negotiation and leadership, explains that the two primary driving forces in the more primitive regions of the brain is to; stay away from pain or problems and to move towards solutions or reward.