When there is more than one of you offering similar services in a networking group, how do you stand out from the crowd? In this lesson, Sales Trainer, Tony Morris, offers some food for thought.
Establishing Credibility
Sometimes, potential customers are scared to use you because they don’t know who you are. In this lesson, Sales Trainer Tony Morris, suggests ways to alleviate such fears.
Why you shouldn’t treat people the way you want to be treated?
We’re always told to treat people how we want to be treated. In this lesson, Tony explains why that’s just not the case.
Building a YouTube community
YouTube is great for communicating B2C but how does it perform with B2B? In this lesson, Grant Leboff asks Danny Bermant of Brainstorm Digital to describe some tips for building a B2B community on YouTube.
Is sales a numbers game?
Is selling purely a number’s game? Yes and no, says sales trainer Tony Morris. In this lesson, Tony explains that there is a lot more to selling than just picking up the phone…
Setting up a YouTube channel
YouTube is a very important platform for businesses. In this lesson, Danny describes some of the things businesses should be thinking about to make sure that they get their YouTube page right.
How can businesses use YouTube well?
YouTube isn’t just an entertainment medium, it’s a tool for business. Here, Grant asks Dannyto describe how businesses can move web browsers from passive viewers to buyers.
Why should businesses be on YouTube?
Video is becoming increasingly important online. In this week’s lesson, Grant Leboff asks Danny Bermant of Brainstorm Digital, to explain why businesses should be on YouTube and how they should approach it.
Click.ology and the acronym CLICK
Internet psychologist, Graham Jones’ book ‘Click.ology’ starts with an acronym of CLICK. In this, the final lesson in this series, Grant Leboff asks Graham to spell out what the acronym stands for.
Influencer marketing – Sharing content with influencers
Continuing their discussions on Influencer Marketing, Grant Leboff asks Danny Bermant of Brainstorm Digital if, or how, content strategy should change when only targeting influencers.