Adrian explores some of the ideals behind great customer service and why it is so important in a business environment driven by reputation.
Top Tips on Customer Service
Adrian Swinscoe offers businesses advice on how to provide outstanding customer service.
How To Make Your Marketing Messages Stick
Marketers were always taught to segment their customers based on demography. That is; characteristics such as age, sex, ethnicity, geography etc. There was good reason for this. If you were going to advertise washing powder during a commercial break on television, there was one aspect of the audience’s behaviour that you could absolutely guarantee… they were not buying washing powder. Rather, they were engaged in watching television at the time!
How To Become Well Connected On Twitter
Social Media now accounts for almost a third of all activity undertaken on the Web. A lot is spoken about how it can be a fantastic tool for companies to accelerate growth. However, many businesses venture into this brave new world only to be left disappointed with the results.
Grant Leboff with Steve Barton: Sticky Marketing for Your Business
In this episode Grant Leboff talks about Sticky Marketing. How do companies move away from the old marketing system of shouting messages at people, to the new paradigm of attracting customers by becoming ‘sticky’?
Steve Barton: Top Tips on Word of Mouth Marketing
Steve Barton provides some valuable insights into the world of Word of Mouth Marketing.
Chris Arnold: Top Tips on Ethical Marketing
Chris Arnold lets you know what Ethical Marketing really is and how to enhance it to drive profit.
Chris Arnold: Ethical Marketing
Expert brand marketer, Justin Basini joins Sticky Marketing this month to explore the importance of trust in business, and answer the question ‘Why should anyone buy from you?
Body Language for Sales
UK Body Talk Ltd director, Richard Newman provides insights into how to achieve more in business using body language for sales.
Top Tips on Body Language
In this short video Richard Newman shares some of the top tips on body language that have made him an international body language expert. Find out how body language can help you become more successful in business.