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Forget Social Media, Think Social Business

The World Wide Web is the biggest revolution in communication since the invention of the printing press. The printing press started the democratisation of information. Knowledge was no longer concentrated in the hands of the very few, but could spread far and wide. Without print, the reformation and renaissance in Europe couldn’t have taken place. In other words, print changed the world.

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Where Do Your Customers Learn?

When Gutenberg invented the printing press in 1450 he precipitated the democratisation of information. Neither the reformation nor renaissance, in Europe, could have happened if the printing press had not been invented.